Wondery announces partnership with DAX

Wondery has teamed up with Global’s DAX as a new ad sales partner. The podcast ‘Network of Storytellers’ Wondery, is established as a curator of immersive podcasts, connecting listeners to a world of entertainment and knowledge. The network believes “everyone loves hearing a story” and “Wondery tells stories that work for your brand. The LA-based podcast […]

IAB study tracks the trends of podcast listening across the day

The IAB released new research examining consumption of media on a regular basis. The study, titled Personal Prime Time, included questions about how and why respondents chose to engage with that type of media. The section on podcasts reveals some useful demographic data and motivations for when people listen. Overall, 17% of the total respondent base said […]

audioBoom announces partnership with TPX, hires Jenni Skaug

Hot on the heels of its merger with Triton Digital, podcasting platform audioBoom has shared two more business developments. First, the company has entered a partnership with The Podcast Exchange. Second, it has hired Jenni Skaug as its senior sales director. Read the full story on RAIN

audioBoom saw audience, advertising, and channel growth during “transformational” year

audioBoom, the podcast and audio on-demand platform, has shared some statistics from a “transformational” 2017 fiscal year. In the year to November 30, audioBoom reported 89.1 million monthly unique users, up 50% from the previous year. The company also posted 2.032 billion available advertising impressions during the year, skyrocketing up from 242 million in the previous […]

Apple Podcast Analytics launches, marking an industry turning point

The awaited podcast analytics suite from Apple has arrived in beta. Whatever its shortfalls in the minds of some industry observers, and however ambivalent some podcast publishers might be about the intrusion of new data, Apple’s reporting of podcast consumption will sharply influence the shape, growth and revenue prospects of the most important new audio […]