Despite a general scepticism of programmatic audio, 6 in 10 marketers are looking to increase their programmatic audio spend over the next 18 months. New research from Xavis and Interactive Advertising Europe was gathered via an online survey of 499 people from buyers and publishers (across 30 markets) between April and May. This report showed […]
Spotify launches in the Middle East and North Africa Spotify launches its service in 13 new markets in the Middle East and North Africa (MENA), taking Spotify’s global footprint to 78 markets in total. The new markets covered are: UAE, KSA, Kuwait, Oman, Qatar, Bahrain, Algeria, Morocco, Tunisia, Jordan, Lebanon, Palestinian Territories, Egypt. Spotify is […]
An official Spotify app for Apple Watch users has been long overdue, but it looks like we may be seeing one sooner than you think. Neither Spotify nor Apple have revealed anything publicly about the app launch or its features, but here’s what we know so far: According to beta testers of the Spotify iOS app, limited […]
DAX, the digital audio arm of Global, announced that it is the exclusive distribution and monetization partner for an audio drama titled America 2.0. The serial political drama, an original podcast from Global, is co-created by J.S. Mayank and David Carlyle. It stars Hollywood talents Laurence Fishburne and Patrick J. Adams, and is directed by Mayank. […]
Last week, Spotify made hundreds of BBC podcasts available to subscribers. Listeners in the UK will now have access to a plethora of BBC content from iPlayer Radio and BBC Sounds, including the Desert Island Discs series, Brian Cox and Robin Ince’s Infinite Monkey Cag and Josie Long’s Short Cuts. Spotify is rapidly evolving from music to non-music to […]
