Radioplayer has launched a re-designed app and a new brand, with a consumer advertising campaign across radio and outdoor.
The app design, based on months of user-testing and prototyping, features a cleaner interface with the new Radioplayer branding, faster start-up and streaming, plus a new ‘high quality’ mode. There’s also a new expandable playbar, housing all the key controls, easier to find and play podcasts and catch-up programmes, automatic ‘series linking for your favourite shows, easier to spot new episodes and integration with Smart Device Link (a ‘connected car’ system used by Ford and Toyota).