YouTube’s music reach is 91% among young listeners (Infinite Dial)

The Infinite Dial 2017 webinar, produced by Edison Research and Triton Digital showed a number of key stats for example, only 14% of the total survey group, across all ages, said that keeping up-to-date with music was “very important.” It’s more important for younger music consumers (12-24 age group) than older ones. When Edison applies two […]

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Pandora launches Personalised Audio Advertising with A Million Ads

Pandora has signed exclusive partnership with A Million Ads – in a deal the streaming company says will make it ‘the first publisher to bring the dynamic capabilities popular in display and video advertising to the audio marketplace’. Leveraging a variety of listener demographic and consumption data, Pandora and A Million Ads say they can […]

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Deezer joins forces with Univision

Deezer has entered a partnership with Univision designed to highlight up-and-coming Latin music artists. As part of this initiative, Univision viewers will get an exclusive two-month extended free trial of Deezer Premium+. Singer Nayi, the winner of season two in Univision’s talent competition, will be the first performer to showcase music on these two platforms. […]

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audioBoom partners with iHeartRadio

AudioBoom announced that it has created a distribution partnership with iHeartRadio, whereby its on-demand audio programs are exposed to iHeartRadio’s millions of listeners. “Working with iHeartRadio will provide us the opportunity to promote our 2,800 podcast channels through their music streams, which will significantly support discovery and audience growth – two major issues that the podcasting […]

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Deezer becomes exclusive music streaming partner for Man Utd

Deezer has entered into an arrangement with the Manchester United to be the exclusive music streaming partner for the football club. As a global partner for Man U, Deezer will offer fans match day playlists and player playlists. There will also be an integration between apps for Deezer and Man U. “We are thrilled to […]

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